SEO

March 26, 2021 | By Webandcrafts

Google Analytics GA4 - What’s New?

A major upgrade in the UI of your favourite digital marketing tool can sometimes be a bummer. But then, there's always tons of new features to look out for, especially when it’s from Google. The new Google Analytics GA4 has brought multiple changes...

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Facebook marketing

June 26, 2020 | By Webandcrafts

How to Leverage Facebook Marketing to Boost E-commerce Sales?

Running an e-commerce store in 2020 is not an easy task. The competition among online retailers is so high that you must always come up with something unique to stay on top. With the rise of technology and social media, even consumer behaviour has cha...

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User experience

February 20, 2020 | By Webandcrafts

SEO+UX: Secret Formula for Better Website Ranking

The growing usage of online tools and websites has opened doors to a new method of digital marketing called Search Engine Optimization. The expectations of online users have changed a lot over the years. A few years back, people never considered or di...

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November 20, 2019 | By Webandcrafts

Android or iOS: Essential things to look for while choosing a platform for mobile app development

Motorola DynaTAC 800x was the world's first cell phone that was launched in the year 1983. Even though it was large in size, it was considered as the most successful portable phone at that time. World's first smartphone made its debut in the year 1992....

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November 11, 2019 | By Webandcrafts

10 Important factors you should not avoid while designing a website.

A website not only represents a company, but it is mainly a place for bestowing service and selling products. Before moving on to designing a website, it is essential to know what a website is. According to Wikipedia, a website is a collection of related network web resources, such as web pages, mu...

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October 08, 2019 | By Webandcrafts

How crucial Google Ads can be for your business growth?

Google Ads launched in 2000 during the initial phase of google as a company only had just 350 advertisers. Today more than 1 million advertisers make use of Google Ads to increase their revenue since the benefits of Google Ads are very high. In 2000, 20 mil...

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September 24, 2019 | By Webandcrafts

How Cloud Computing is making your work faster and easier

Joseph Carl Robnett Licklider believed to have invented the idea of cloud computing around the 1960s with his work on ARPANET. The phrase "cloud computing" was coined around late 1996. Inside the offices of Compaq Computer, a small group of technolog...

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free seo tools

September 03, 2019 | By Webandcrafts

Top 22 Free SEO Tools to help you improve your workflow (Experimented and Verified)

The number of websites seems to be endless nowadays, and it is somewhat impossible to gain good traffic for your website unless you are using relevant SEO tools. From premium to free versions, you can find a huge number of SEO tools in the market. ...

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conversion rate

August 02, 2019 | By Webandcrafts

Increase the conversion rate of your e-commerce website with these 13 simple tips

The logical process of generating business through an e-commerce website goes in a clockwise direction; the customer visits the site, adds the desired products to the cart, and then proceed to the payment procedures. It seems to be a conventional meth...

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