Webandcrafts
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    SEO Team Lead

    vector icon of suitcase6+ Years of experiencevector icon of clockFull Timevector icon of locationThrissur

    About

    We are seeking an accomplished SEO Team Lead with over 6 years of proven experience in steering SEO initiatives strategically. As a key player in our digital marketing team, this role demands a blend of in-depth strategic foresight, technical expertise, and strong leadership qualities. The successful candidate will orchestrate our SEO strategies, driving unprecedented growth in organic search visibility and significantly contributing to our company's success.

    Responsibilities
    • Strategy Development: Devise and implement advanced SEO strategies that consider the dynamic aspects of digital marketing and align with the company’s overarching business goals.
    • Market Analysis: Lead efforts in market and competitive analysis to identify both opportunities and challenges, creating innovative SEO approaches responsive to market dynamics.
    • Team Leadership: Foster and lead a dynamic SEO team, providing mentorship, motivation, and empowerment to achieve superior performance levels.
    • Cross-functional Collaboration: Facilitate partnerships across marketing, sales, product development, and technical departments to ensure SEO integration throughout the product life cycle and marketing initiatives.
    • Technical Oversight: Oversee complex technical SEO projects, including site architecture and user experience enhancements to boost visibility and user interactions.
    • Analytics and Reporting: Develop sophisticated analytics and reporting mechanisms to demonstrate the ROI of SEO initiatives, thereby influencing executive-level decision-making.
    • Industry Leadership: Stay ahead of trends in SEO, adopting agile methodologies to maintain a competitive advantage.
    • Culture of Excellence: Promote a culture of continuous improvement with a focus on data-driven decision-making and agile responsiveness to market trends.
    Requirements
    • Experience: At least 6+ years in SEO, showcasing a considerable track record in strategic role implementations that have boosted organic search visibility and conversion rates.
    • Strategic Execution: Proven ability to develop and sustain comprehensive SEO strategies effectively.
    • Leadership Skills: Strong capability in leadership, decision-making, and problem-solving, with proven success in people management and professional team development.
    • Client Management: Proficient at managing client interactions and skilled in handling escalations successfully.
    • Continuous Learning: Committed to staying current with industry trends and emerging technologies, sharing insights within the team.
    • Recruitment and Compliance: Ability to identify talent gaps, lead recruitment efforts, and ensure adherence to ethical standards and regulatory compliance.
    • Technical Proficiency: Extensive expertise in using SEO and analytics tools such as Google Analytics, ahrefs, SEMrush, MOZ, and Google Search Console etc.
    • Communicative Excellence: Exceptional communication and interpersonal skills, adept at fostering cross-departmental collaboration and influencing strategic decisions.
    • Leadership Visibility: Demonstrated leadership within the SEO community through publications, keynote speaking engagements, or active participation in professional organizations.
    • Advanced Analytics: Advanced skills in using Google Analytics and Google Tag Manager, with a strong focus on tracking leads, conversion paths, and analyzing data for strategic decision-making.
    • Project Management: Outstanding strategic thinking, problem-solving, and project management capabilities.
    • Education: A bachelor's or master's degree in Marketing, Business, Information Technology, or related fields, supplemented with specialized training or certifications in SEO, digital marketing, or e-commerce is highly desirable.
    Join the team

    Thank you for your keen interest in becoming a part of Webandcrafts. We're eagerly looking forward to gaining deeper insights into your candidacy through this application.