Social Media Analyst
2 - 5 years
On-Site
Koratty
About
We are looking for a data-driven and detail-oriented Social Media Analyst to join our team. The ideal candidate should be skilled in analyzing social media performance, identifying trends, and providing insights to improve engagement and campaign effectiveness.
Responsibilities
- Develop and execute strategies for social media campaigns and brand awareness initiatives.
- Oversee and manage social media channels, monitoring activities and communications.
- Create and maintain a comprehensive content calendar for social media and other platforms.
- Produce compelling content for social media, blogs, PR articles, emailers, etc., driving audience engagement and interaction.
- Lead the planning and implementation of digital marketing campaigns to generate leads.
- Analyze campaign performance data, utilizing tools like Google Analytics and Google Search Console.
- Spearhead ideation sessions to devise innovative growth strategies.
- Collaborate closely with the SEO team to enhance website visibility and performance.
Requirements
- Bachelor's or master's degree in marketing, communications, or a related field.
- 2-5 years of experience in digital marketing and social media management.
- Advanced proficiency in MS Excel, Word, and PowerPoint.
- In-depth knowledge of tools such as Google Ads,Google Analytics,and social media scheduling platforms.
- Strong analytical skills and problem-solving abilities.
- Familiarity with HTML/CSS is advantageous.
- Outstanding written and verbal communication skills, including content creation.
- Ability to thrive in a dynamic, fast-paced environment.
Join the team
Thank you for your keen interest in becoming a part of Webandcrafts. We're eagerly looking forward to gaining deeper insights into your candidacy through this application.