Shopify Pricing: How Much Does Shopify Cost in 2025

In 2025, as online commerce becomes increasingly competitive, the right platform choice is vital for remaining ahead of the pack. Shopify continues to be a top pick among companies big and small, thanks to its balance of strong features, ease of use, and scalability, which has made it the leader in its market. With over 4.2 million active online stores operating on Shopify, it comes as no surprise that businesses are counting on Shopify to expand. Nevertheless, despite having a user-friendly interface, Shopify's pricing plan leaves businesses with some crucial questions. For instance, how much does Shopify cost? How the different Shopify plans can affect the long-term yields? What extra costs should companies consider? And the most important question of all: how does a company choose the appropriate plan that is affordable and fits its growth plans? 

This guide takes a closer look at Shopify’s pricing for 2025, providing valuable insights to help business owners know the real costs of the platform and strategize for long-term, sustainable growth.

Shopify Starter – $5/month

1. Simple Storefront  
In this Shopify price plan, you don't have a whole website, but just a basic landing page with product listings and a checkout. Ideal for customers who don't need a full e-commerce store and sell mostly on social media platforms.  

2. Mobile POS (Point of Sale)  
The Starter plan gives you access to Shopify’s basic point of sale system, POS Lite. Simply download the Shopify POS app on your phone or tablet to start selling in person. You can accept payments right away using Tap to Pay on iPhone, or choose from a variety of fully integrated card readers that suit any budget.  

3. Link-in-Bio Selling (Linkpop)  
With Linkpop, you can easily turn your social network followers into paying clients. It gives you another simple way to market and sell your goods, even if you already sell on Facebook or Instagram. Additionally, you may safely share your products via direct messages, Instagram Stories, tweets, or any other platform where you contact people because the Starter plan includes Shopify's secure payment solution.  

4. Shopify Apps Access  
Even with the lowest plan, you can tap into Shopify's extensive app store for tools such as marketing, order tracking, shipping, reviews, etc.  

5. Order Management & Fulfillment Network  
The Shopify Starter plan gives you the tools to manage and fulfill orders, but it's designed with simplicity in mind.  
  
You’ll get a basic online store, a mobile point-of-sale system, and the ability to sell through social media and messaging apps — perfect for getting started. However, if you need more advanced features or greater flexibility as your business grows, you might eventually find yourself looking at one of Shopify’s higher-tier plans.

Best Fit: 
Ideal for individuals or beginners who want to sell products through social media, messaging apps, or existing websites without managing a full online store. 

Basic Shopify – $39/month (or $29/month annually)

1. Online Store with Blog  
Each Shopify store comes with a built-in blog, providing you with a simple means of sharing news, sharing your brand's story, and engaging with your audience.   

2. 2 Staff Accounts  
You can add two staff members to your store (such as a co-founder and a store manager) with separate login rights to manage store operations.  

3. Up to 1,000 Inventory Locations  
You can monitor inventory across several warehouses, retail stores, or storage facilities, keeping you selling what you have.  

4. Unlimited Products  
There are no restrictions on the number of products you can add and sell in your store, so you can grow as much as you want.  

5. Localized Global Selling (3 Markets)  
You can sell to three international markets, each with its own language, currency, and domain settings.  

6. POS Lite  
You can leverage Shopify's mobile POS system at your brick-and-mortar store or events to link inventory and sales information with your online store.  

7. 24/7 Chat Support  
Round-the-clock support via live chat, handy for resolving real-time issues without regard to time zone.  

Best Fit:  
Best suited for small businesses or new eCommerce brands looking to launch a standalone online store with essential features like a website, blog, and basic reporting. 

Shopify Plan – $105/month (or $79/month annually)

1. 5 Staff Accounts  
Additional team members (up to five) can be added with role-based access, perfect for expanding teams handling customer support, logistics, and marketing.  

2. Professional Reports  
Additional in-depth sales and customer reports to review store performance, product trends, and buyer activity.  

3. Shipping Discount (Up to 88%)  
Get greater discounts on shipping with carriers such as USPS, UPS, and DHL — saving considerable operational expenses for expanding businesses.  

4. Localized Global Selling (3 Markets)  
It also supports three global markets, as in Basic, but with greater localization flexibility (currency, language, taxes).  

Best Fit:  
For businesses expanding past the initial stages and requiring analytics and shipping optimization. 

Advanced Shopify – $399/month

1. 15 Staff Accounts  
You can add more teams to your store, such as marketing staff, fulfillment coordinators, and the finance team, each with custom access.  

2. Advanced Report Builder  
Design custom reports by picking your own data fields, filters, and time intervals. Perfect for real-time performance-based decision-making.  

3. Third-Party Calculated Shipping Rates  
Show real-time courier shipping rates at checkout. Enables customers to select delivery options clearly and avoids surprise charges.  

4. 10x Checkout Capacity  
Your store is able to handle 10 times as many simultaneous checkouts, essential during promotions or flash sales.  

5. Duties and Import Tax Calculation  
Automatically calculates international duties and taxes on checkout so that customers know the total cost initially. Eliminates returns and abandoned carts.  

6. POS Lite  
Available for smaller retail sales, but full POS Pro still needs to be upgraded.  

Best Fit:  
For companies operating at scale and requiring improved logistics, analytics, and support for international sales.  

Shopify Plus – $2,500/month 

1. Unlimited Staff Accounts  
Accommodates unlimited staff positions — ideal for big departments such as marketing, IT, logistics, and finance.  

2. 200 Inventory Locations  
Allows you to track inventory through extensive global warehouse and retail networks.
 
3. 40x Checkout Capacity  
Handles very high numbers of checkout sessions — perfect for global brands, viral launches, or Black Friday promotions.  

4. Customizable Checkout  
You can completely customize and edit your checkout flow (design, logic, upsells, payment methods) with Shopify Scripts and checkout extensibility.  

5. Wholesale & B2B Selling  
Integrated functionality to handle high-volume, B2B orders: custom pricing, discounts, tiered catalogs, purchase orders, etc. 
 
6. Dedicated Support  
You have access to a launch engineer, a dedicated account manager, and priority phone support to assist in scaling your store worldwide.  

7. Localized Global Selling (Up to 50 Markets)  
Enables deep international personalization — language, currency, shipping policies, and more — to as many as 50 global markets.  

8. POS Pro (200 Locations)  
Advanced retail features such as employee management, hardware integration, and in-store analytics across up to 200 brick-and-mortar locations.  

Best Fit:  
For large companies requiring global features, dedicated support, complex B2B processes, and high-volume throughput.  

Beyond the core offerings, Shopify also provides plans tailored to retail and large-scale enterprise needs. 

1. Shopify Retail

Price: 

Varies depending on the POS hardware (e.g., barcode scanners, receipt printers, card readers) and software configuration. The core software typically includes Shopify POS Pro, available as an upgrade at $89/month per location (on top of a standard Shopify plan).   

Key Features & Explanation: 

a. Shopify POS Pro  
This is an advanced point-of-sale system built for retail environments. Unlike the free POS Lite, POS Pro includes features such as: 

• Smart Inventory Management: Real-time syncing of stock between your online and offline stores, making it easy to manage a unified product catalog.
• Omnichannel Selling: Sell in-store, online, on social media, and at events, while keeping all sales and customer data centralized.
• Staff Permissions & Role Settings: Assign permissions to retail staff, track employee performance, and manage workflows in-store.
• Custom In-store Checkout Experience: Options like saving carts, email receipts, custom discounts, and more make the checkout process flexible and seamless.
• Hardware Compatibility: Full integration with Shopify’s retail hardware kit — iPads, barcode scanners, cash drawers, etc.

Ideal For: 

Brick-and-mortar businesses looking to unify their in-store and online operations, especially those managing multiple physical outlets and a broad product catalog. Examples include fashion retailers, homeware stores, or boutique chains. 

2. Shopify Enterprise Commerce (also known as Shopify Plus Enterprise)

Price: 

Custom pricing usually starts at $2,000/month and scales upward based on transaction volume, support needs, and custom feature requirements.  

Key Features & Explanation: 

a. Scalable Architecture  
Designed to handle extremely high traffic, large inventories (millions of SKUs), and bulk order volumes without compromising on performance.  
b. Advanced Automation Tools  
Access to Shopify Flow and Launchpad, which enable businesses to automate backend workflows, promotions, product releases, and operational tasks with minimal manual input.  
c. Custom Checkout Experience  
Full access to Shopify Scripts and Checkout Extensibility, allowing developers to control checkout logic, add personalized upsells, change shipping/payment rules, and enhance buyer experience.  
d. Headless Commerce Support  
Use Shopify as a backend and build a custom frontend using any technology (like React, Vue, etc.). Ideal for businesses needing more creative control over storefront design.  
e. Multi-Channel & Multi-Store Management  
Manage multiple storefronts (B2C and B2B), marketplaces, and regional sites under one Shopify Plus admin panel. Supports international pricing, language localization, and region-based customization.  
f. Deep Integrations  
Supports integration with third-party ERP (Enterprise Resource Planning), CRM (Customer Relationship Management), and WMS (Warehouse Management Systems) using APIs and Shopify’s partner ecosystem.  
g. Dedicated Account Management  
Enterprise users receive a Launch Engineer, Priority Support, and access to Shopify’s Partner Network to implement custom features, migrations, or integrations.  
h. Wholesale/B2B Tools  
Access to advanced B2B features, such as volume-based pricing, customer-specific catalogs, company accounts, net payment terms, and purchase order workflows.  

Ideal For: 

Large corporations, global brands, or high-growth startups that require custom infrastructure, deep system integrations, international expansion, and multi-brand management. Perfect for brands looking to scale while maintaining full control over both customer experience and backend processes. 

1. Domain Name

When you set up a Shopify store, you need a domain name (e.g., yourstore.com) for customers to access your site. Shopify offers domain registration directly through its platform at around $14/year. While this is convenient, it’s worth noting that domains can often be found for less through third-party registrars such as Namecheap or GoDaddy, sometimes for as low as $8–$12 per year, depending on the extension (.com, .store, etc.). You also have the flexibility to connect an existing domain to Shopify if you already own one. 

2. Themes and Design

Your Shopify storefront’s appearance is controlled by themes. Shopify provides a selection of free themes, which are often good for new sellers with basic needs. However, many store owners opt for premium themes, which typically range in cost from $180 to $350 (one-time payment). These premium themes generally offer more customization options, advanced design elements, better mobile responsiveness, and faster loading speeds — factors that can positively influence user experience and sales. Once purchased, these themes can be customized further with coding (if needed) or by third-party developers. 

3. Shopify Apps & Integrations

Shopify’s core functionality can be extended using apps from the Shopify App Store. These apps support everything from email marketing and SEO optimization to upselling, subscriptions, product reviews, and accounting. While some apps are free, many come with monthly subscription fees that range from $5 to $200 or more, depending on the complexity and value offered. For example, Klaviyo (email marketing) or Judge.me (product reviews) may offer free tiers but unlock advanced features with paid plans. Businesses must carefully assess which apps are essential, as the costs can quickly accumulate and become a significant ongoing expense. 

4. Transaction Fees

Shopify charges fees on each sale you make, but the type of fee depends on whether you use Shopify Payments, the platform’s built-in payment gateway.   

- If you use Shopify Payments, you only pay standard credit card processing fees, which vary by plan:

• Basic: 2.9% + 30¢ per transaction
• Shopify: 2.6% + 30¢ per transaction
• Advanced: 2.4% + 30¢ per transaction

- These rates are competitive with industry standards. 
- If you choose to use an external payment provider like PayPal, Stripe, or others, Shopify adds an extra transaction fee:

• Basic Plan: 2% of each transaction
• Shopify Plan: 1%
• Advanced Plan: 0.5%

5. Shopify POS Pricing

If you run a physical store and need in-person sales tools, Shopify’s Point-of-Sale (POS) system is essential. The Basic POS version is included with all Shopify plans and supports basic in-store checkout functionality. However, for full retail capabilities such as advanced inventory tracking, multi-staff logins, analytics, and custom receipts, you need to upgrade to POS Pro, which costs $89/month per retail location. This makes POS Pro an important consideration for businesses with physical stores or pop-up locations.

6. Email Hosting and Marketing 

Shopify offers Shopify Email, its built-in email marketing tool. It allows you to send up to 10,000 emails per month for free. After that, it costs $1 for every additional 1,000 emails. This is a relatively cost-effective solution for small to mid-sized mailing lists. For more advanced features, some merchants prefer using external providers such as Google Workspace (starting at $6/month) for email hosting and branded email addresses (like hello@yourstore.com), or services like Klaviyo and Mailchimp for marketing automation, which typically come with their own pricing structures based on contact list size.  

Choosing the right Shopify plan is a strategic decision that should align with your current business size, future growth plans, budget, and operational needs. To make the best choice, several important factors should be considered. 

1. Budget Constraints:

If you're just starting out or operating with a limited budget, the Shopify Starter plan or a Basic Shopify plan is ideal. These plans offer essential tools at a lower cost, making them perfect for entrepreneurs testing the eCommerce waters or running small-scale businesses. On the other hand, if your business has more financial flexibility, the Advanced Shopify and Shopify Plus plans provide broader functionality and infrastructure to support a growing or already well-established operation. These higher-tier plans offer enhanced features that justify the investment, especially for larger or more complex businesses. 

2. Sales Volume:

Your expected or current sales volume plays a crucial role in determining the right plan. Shopify’s pricing model lowers transaction fees as you move to higher plans. This means businesses processing a large number of transactions can save significantly on per-sale costs by opting for a higher plan. For merchants dealing with high transaction volumes, the cost savings on transaction fees alone can offset the higher monthly subscription cost. Shopify Plus, in particular, is designed for high-volume merchants and enterprise-level stores, offering advanced scalability and performance optimization. 

3. Team Size & Operational Complexity:

As your team grows, so does the need for collaboration and role-based access. Higher-tier Shopify plans provide more staff accounts and advanced permission settings, which are essential for managing larger teams, assigning responsibilities, and maintaining operational control. If your business has multiple departments, such as marketing, inventory, customer support, and fulfillment, you’ll likely benefit from the additional user roles and analytics available in more advanced plans. 

4. Growth Plans:

Many businesses prefer to start with a smaller plan and scale up as needed. Shopify allows for this kind of flexible progression. You can begin with the Basic or Shopify plan and upgrade as your business expands and requires more features, bandwidth, or support. Conversely, Shopify also allows you to downgrade your plan if your business needs change or if you decide to scale down operations. This adaptability ensures that you’re only paying for what you need at each stage of growth. 

5. Final Verdict:

For most small to mid-sized businesses looking to build a serious online presence, the Shopify plan priced at $105/month offers a well-balanced mix of essential features, affordability, and scalability. It includes powerful tools to manage products, orders, and customers effectively. As your business grows and requires more complex functionalities such as third-party integrations, real-time reporting, or international commerce support, you can seamlessly move to the Advanced Shopify plan. For enterprise-level businesses or brands that demand deep customization, robust infrastructure, and dedicated support, Shopify Plus is the best fit, offering unparalleled flexibility and performance to handle large-scale operations.

Understanding Shopify plans and pricing in 2025 requires more than just looking at the base price. It’s about forecasting total costs, assessing business needs, and aligning your technology investments with long-term growth goals. From how much is Shopify per month to estimating the cost for Shopify integrations, the right plan is one that meets today’s needs and tomorrow’s potential.

Partnering with an experienced Shopify development company can help you maximize platform capabilities while minimizing costs. Webandcrafts (WAC) is a leader in delivering tailored Shopify development services that optimize performance, drive conversions, and ensure a strong ROI. Whether you're just starting out or scaling up, WAC provides the technical expertise and strategic insight you need to succeed.