Top Profitable AI Business Ideas for Startups and Entrepreneurs in 2024

Top Profitable AI Business Ideas for Startups and Entrepreneurs in 2024

By Anoop KJ, Global Sales Head @ WAC. Leveraging extensive industry expertise, he authors articles and shares insights to provide audiences clarity on navigating change as technologies progressively transform business.
  • Published in Blog on February 21, 2024
  • Last Updated on June 14, 2024
  • 13 min read
Top 10 AI Business Ideas for Startups to Watch in 2024

Artificial intelligence (AI) has transitioned from a futuristic fantasy to an integral part of mainstream business. According to a recent survey, global revenues from the AI market are expected to reach $3,636 billion globally by 2033 at a CAGR of 37.3%, presenting lucrative opportunities across industries. For startups and entrepreneurs, this is the right time to capitalise on this momentum by developing innovative AI based business solutions that solve real-world problems.

This article explores the top 10 most promising and profitable AI business ideas that startups should watch closely in 2024.

What Is Artificial Intelligence?

In essence, AI allows machines to demonstrate capabilities generally associated with human cognition like learning, problem-solving, speech and image recognition, decision automation, and more through techniques including machine learning, neural networks, robotics, and predictive analytics.

However, AI manifests itself in many forms beyond just smart robots. Today, it quietly works behind the scenes, optimising supply chains, flagging financial fraud, personalising healthcare treatments, producing original content, and much more.

Pros of Starting an AI Business

The pros of building an AI startup ultimately depend on the execution and business model viability of specific solution ideas. But broadly speaking, AI in business offers entrepreneurs some major advantages:

  1. Favourable Market Dynamics: By 2030, PwC forecasts AI technologies will contribute over $15 trillion to the global economy. The recent COVID-19 pandemic also accelerated digital transformation, further fueling adoption. Startups that enter now can ride massive growth ahead.
  2. Increased Relevance: As AI software matures, virtually every modern business is recognising the need to incorporate some element of intelligence to remain competitive. Startups addressing customers’ urgency to implement AI can almost guarantee interested buyers in nearly any industry.
  3. Improved Decision Making: Unlike biassed or emotional human decisions, AIs armed with sufficient training data apply cold yet mathematically sound logic at scale with peak efficiency. These tasks range  from quality inspections to personalised financial planning and beyond. This propels top- and bottom-line wins.
  4. Operational Efficiency: Automating manual, repetitive tasks is table stakes. But when applied more ambitiously, AI-based business ideas can even reshape entire workflows, systems, and business models for step-function improvements in productivity, accuracy, speed, and cost reduction throughout organisations.
  5. Competitive Differentiation: Incorporating innovative applications of machine learning into products or internal operations that rivals have yet overlooked can provide startups with an instant edge when executed correctly. AI-powered disruption indeed moves markets when delivered creatively.

Cons of Starting an AI Business

Below are a few common challenges facing AI startups that entrepreneurs must address:

  1. Long Development Cycles: Unlike building typical software apps, developing enterprise-grade AI/ML solutions requires extensive domain expertise, skilled data scientists, complex data pipeline engineering, exhaustive iteration, and ample cloud computing resources for training models. This can mean long lead times before a viable product fits the market.
  2. Talent Shortages: An elite team of AI specialists doesn’t come easy. According to Stanford University’s 2021 AI Index Report, global demand for AI skills outpaces qualified talent. Startups must compete aggressively for a still-limited pool of qualified AI engineers and researchers.
  3. Data Scarcity: AI algorithms are only as good as the volume and quality of data they learn from. For startups not partnered with large enterprises owning rich datasets, compiling the thousands to millions of quality examples needed to train accurate AI models can prove time-intensive and costly.

The Landscape: AI and Business

Before diving into the startup ideas, let’s examine the current AI landscape. According to research firm Gartner, global AI software revenues are forecast to total 14.4% in 2021 and reach 31.1% in 2025, representing a 16.7% jump. Further exponential growth is expected, with revenues hitting $134.8 billion by 2025.

Driving factors include the COVID-19 pandemic’s acceleration of digital transformation and AI adoption. Technology now plays a critical role for businesses worldwide. A 2021 survey by McKinsey found that 56% of respondents said their companies had adopted AI in at least one business function.

AI is making inroads across all major industries, including healthcare, retail, manufacturing, financial services, and more. Use cases span everything from personalised marketing to predictive analytics, automated customer support, supply chain optimisation, and beyond.

As AI becomes further democratised, startups have tremendous opportunities to build innovative solutions targeted at major pain points. The ideas below represent some of the most promising B2B and B2C AI business models ready for entrepreneurial disruption.

How Businesses Are Using Artificial Intelligence?

Now let’s highlight examples of how enterprises currently leverage AI to enhance operations, reduce costs, and gain a competitive edge:

  1. Customer Service: Chatbots and virtual assistants provide 24/7 automated support to customers. This improves satisfaction while enabling human agents to focus on complex issues.
  2. Cybersecurity & Fraud Prevention: AI algorithms will enhance cybersecurity solutions by identifying threats, vulnerabilities, and anomalies to protect systems, data, and financial transactions.
  3. Inventory & Warehouse Management: Computer vision and sensor data enable real-time tracking and optimisation of stock levels and warehouse operations.
  4. Content Production: Natural language generation tools create automated content like financial reports, sports recaps, and product descriptions to increase output.
  5. Accounting: AI automation handles repetitive finance tasks like invoice processing, report building, bookkeeping entries, and more quickly and accurately.
  6. Talent Recruitment: AI parses through high volumes of applications to identify best-fit candidates based on skills, experience, culture alignment, and more.

These use cases signify AI’s versatility for enterprises. Startups can observe where AI-driven business models drive value and develop their disruptive solutions to carve out market share.

List of 10 AI Business Ideas for Startups

  1. AI-Powered Customer Service Bots
  2. AI Financial Planning Assistants
  3. Intelligent Cybersecurity Systems
  4. AI-enabled Recruiting Platforms
  5. AI Marketing Attribution and Forecasting
  6. Virtual Medical Assistants
  7. Legal Contract Review Automation
  8. AI-Powered Property Management
  9. Generative AI Startups and Content Creators
  10. Predictive Inventory Optimisation

Most Profitable AI-Based Startup Business Ideas Explained

Below are 10 emerging AI-in-business ideas spanning industries ready for AI-powered disruption:

AI-Powered Customer Service Bots

Chatbots leveraging natural language processing can understand diverse customer queries, provide 24/7 automated support, address common issues instantly, and route more complex problems to human representatives.

Virtual support agents drive satisfaction while reducing costs. AI customer service startups have unlimited markets across sectors like e-commerce, banking, insurance, telecoms, and more.

AI Financial Planning Assistants

AI propels data-driven insights for goal-based investment portfolio creation, tax optimisation strategies, retirement planning, and overall wealth management. Startups can build robo-advisors, democratising access to elite financial advice once reserved just for the affluent few.

By synthesising vast data on risk factors, past performance, economic conditions, and consumer preferences, AI can deliver sound, personalised recommendations for growth, capital preservation, and income generation strategies tailored to any investor.

Intelligent Cybersecurity Systems

AI algorithms detecting anomalies and threats in real-time provide managed detection and automated response capabilities across endpoints, networks, data stores, applications, and users.

Cybersecurity startups can offer proprietary AI systems purpose-built to combat increasingly sophisticated hacking attempts across industries. Advanced malware detection, insider threat identification, automated vulnerability assessments, and smart identity and access governance represent just some of the disruptive solutions in this domain.

AI-enabled Recruiting Platforms

By sourcing and filtering thousands of resumes and conducting automated skills testing and initial interviews at scale, while optimising for diversity, AI recruitment platforms can significantly bolster hiring volumes and quality while slashing costs.

Startups stand to revolutionise talent acquisition, freeing up recruiters to focus purely on culture-fit assessments and strategic workforce planning. Other rife AI HR use cases span personalised training recommendations, retention risk forecasting, and analysing the link between management behaviours and turnover.

AI Marketing Attribution and Forecasting

Startups can assist modern marketing teams across paid search, social media, email, websites, and mobile apps. Capabilities span multi-touch attribution, campaign performance optimisation, agile budget allocation between efforts, copy personalisation, and delivering individualised messaging for ideal timing and relevance. At an aggregate level, market mix modelling and scenario planning tools prescribe optimal spending and strategy pivots to achieve customer acquisition, conversions, and lifetime value targets.

Virtual Medical Assistants

AI chatbots handling patient scheduling, telehealth services, prescription management, and remote diagnosis assistance can expand healthcare access while cutting costs and wait times. Software robots can offload mundane administrative tasks from nurses and doctors to allow more quality in-person interactions.

AI doctor's assistants show immense potential value in the $300 billion global telemedicine market, especially for underserved communities. Startups combining compassionate patient communication with data-driven triaging can make quality care universally accessible.

Legal Contract Review Automation

By scanning agreements, case files, and other documents, natural language processing tools can flag risky clauses and exceptions for lawyers to review faster. Startups can provide AI solutions that automate the tedious grunt work of analysing lengthy contracts and surfacing key clauses for additional scrutiny to aid better decision-making. With over 100 billion pages of legal discovery documents generated each year globally, AI-powered review leveraging neural networks over human eyes offers order-of-magnitude efficiency gains.

AI-Powered Property Management

Leveraging historical occupancy data, market rate movements, and external factors like seasonality, events, and new construction, AI algorithms can advise optimal dynamic pricing for units across entire portfolios to maximise rental yield. Predictive maintenance systems can dispatch repairs preemptively before tenant complaints even arise.

Chatbots offer 24/7 support for addressing common questions about payments or maintenance requests, freeing up invaluable human capital. The global PropTech market, expected to reach $32.2 billion by 2030, leaves ample room for AI innovation.

Generative AI Startups and Content Creators

Creative AI startups can produce long-form blog posts in seconds that rank high in readability, coherence, and information quality. The tech can readily generate landing pages, product descriptions, press releases, and other content with custom branding elements tailored for intended audiences. With global demand for high-quality online content surging across sectors, generative AI startups promise to amplify creative output beyond human capacity.

Predictive Inventory Optimisation

By analysing past demand trends, pricing data, promotions and events data, shelf-space constraints, and external factors like competition and seasonality, AI can forecast safe stock levels of products across locations. Thus to minimise expensive stockouts and overstocks.

Startups can build and sell proprietary demand planning algorithms to retailers, manufacturers, hospitals, and other clients managing expensive inventories. By optimising future parts and material volumes needed, supply chain resilience and margins can improve dramatically.

Other Competitive AI Business Ideas for Entrepreneurs


Apply computer vision, drones, sensors, and geospatial analytics to diagnose crop diseases, monitor soil health, and predict optimal planting schedules, watering needs, and harvesting times to boost yields.

Autonomous Transportation

Develop self-driving vehicles, AI-powered delivery drones, and intelligent traffic signal timing optimisation to smooth urban mobility. Improve road safety and transportation efficiency.

Influencer Marketing

Platforms for identifying relevant social media brand ambassadors and analysing sponsorship proposal performance can better predict ideal partnerships for awareness and conversions.

Generative Media

Leverage models like DALL-E 2, Jasper, and Soundful to create original digital artwork, music, and video content on-demand for creatives.

Smart Appliances

Integrate proprietary voice assistants, preventative maintenance, usage pattern analysis, and other intelligent features into consumer IoT devices for differentiation.

Education Apps

Offer personalised coaching and adaptive learning apps spanning language learning, standardised test prep, and music instruction, leveraging reinforcement learning to optimise pedagogy.

How Do AI Startups Make Money?

For any aspiring AI startup, developing solutions customers want and monetising them viably is key to scaling profitably. AI in business has become increasingly prevalent, with artificial intelligence startups paving the way for innovative solutions.

From generative AI startups to machine-learning business ideas, there's a plethora of AI business opportunities waiting to be explored. Entrepreneurs can capitalise on technology-driven business ideas that integrate AI and business processes, creating AI-driven business models that cater to diverse industries.

Common go-to-market and monetisation models include:

  1. SaaS subscription model: Users subscribe for access to cloud-based AI software by seats or usage metrics.
  2. Transactional model: Charge tiny fees per AI-powered API call or compute transaction 
  3. Hardware model: Sell smart IoT/edge devices with built-in proprietary AI capabilities. 
  4. AI-as-a-service model: Become an AI/ML development shop, creating custom solutions. 
  5. AI advisory services: Consultancies help organisations strategise and implement AI.

While individual models will vary, winning AI startups often prioritise three elements from the beginning:

  1. Data Sets: The accuracy of AI algorithms depends heavily on the quality, size, and diversity of the data sets used to train machine learning models. To build robust AI, startups should source clean, unbiased, and well-labelled data from reliable providers.
  2. Domain Expertise: Deep knowledge of customer needs within target industry verticals allows startups to identify the most impactful business challenges to solve with AI. Domain experience steers product-market fit.
  3. Skilled AI Talent: The right blend of AI researchers, data scientists, ML engineers, and software developers establishes the foundation for startups to deliver technically sound and cutting-edge AI products that match customer expectations.

Investing early in these pillars enables startups to deliver tangible value to customers with AI capabilities aligned to specific demands. This leads to product love, retention, and sustained revenue over-reliance on external funding.

How Much Does an AI Solution Cost?

Budgets vary substantially based on scope, data complexity, integrations, and customisation needs. However, according to leading research, proof-of-concept and minimum viable product development costs often range from:

  • $50K-$150K for early prototypes
  • $100K-$300K+ for enterprise-grade MVP

Architecting for scalability with lean, well-designed cloud data pipelines and model governance processes is key for managing long-term expenses.

How Do AI Startups Get Funding and Make Money?

Common startup funding sources include:

  • Bootstrapping
  • Crowdfunding
  • Angel investors
  • Venture capital firms
  • Business plan competitions
  • Government grants

Revenue models in Artificial Intelligence business opportunities include:

  • Licencing AI software by monthly subscriptions or consumption metrics
  • Charging for AI-powered API usage over time
  • Building custom AI solutions for clients
  • Offering AI implementation consulting services
  • Selling smart hardware and devices with embedded AI capabilities

Critical Ingredients for Artificial Intelligence Startups' Success

More than sector or strategy alone, the foundational elements below enable startups to sustainably deliver value through applied AI:

  1. Curated Data: Quality, cleaned, and labelled datasets from reliable sources are crucial for accurately training machine learning models. Data partnerships are a future-proof competitive advantage for AI, from small business ideas to large-scale futuristic business ideas.
  2. Technical Acumen: Skilled AI researchers, Data scientists, ML engineers, and DevOps talent establish the infrastructure to iteratively deliver complex AI systems matching customer needs and expectations.
  3. Domain Expertise: Deep firsthand knowledge of industry dynamics and customer operations steers product-market fit and continuous refinement imperatives in targeted verticals.

The ideas presented only scrape the surface of nearly boundless AI use cases across sectors. Virtually every modern business function offers fertile ground for tech-savvy entrepreneurs to plant the seeds of disruption. Through relentless user focus, the technical building blocks above, and sufficient nourishment from funding sources, fledgling startups can scale into high-impact enterprises ready to reshape entire industries through applied AI's immense latent potential.


Virtually every vertical stands ready for AI-powered disruption. For ambitious founders, identifying specific customer pain points to creatively address with AI may unlock multi-billion-dollar opportunities.

Artificial Intelligence business opportunities extend to data science business ideas and machine learning startup ideas, offering fertile ground for AI innovation ideas. Whether it's AI-based business ideas or futuristic business ideas, the synergy between AI technology and business opens up exciting avenues for growth.

By combining strategic data sets, domain expertise, and strong technical teams, AI startups can scale impactfully amid hockey stick market growth. The next wave of legendary companies awaits those who catch the AI wave early.

Why Webandcrafts?

Operating at the intersection of imagination and implementation, Webandcrafts offers seasoned expertise across the entire AI application lifecycle, from ideas to viable prototypes ready for commercialisation. To determine if our team of AI specialists can elevate your concept into reality, let's schedule a quick consultation today. The future of AI business beckons; now is the time to seize it.


It depends on the strengths and risk appetite of the founding teams. SaaS AI startups can achieve fast growth but require extensive customer education and support. Transactional models have less friction to monetise initially but less predictability. Building an AI development shop involves steep competition but allows for more control. Finding a product-channel fit is key.
All major sectors are primed for AI innovation, but the finance, retail, healthcare, manufacturing, and security industries perhaps show the ripest opportunities for startups to address unmet needs at scale. Rapid development cycles, controlled datasets, and API connections also favour B2B plays.
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